Hi, I’m Allison. I study patterns in dreaming focused on the potential value they bring to everyday experience.
Here you will find content on the importance of sleep and detailed information on what lucid dreaming is and how to do it consistently. There are resources to learn the practices and lots of dreams to read - one a week! There's also plenty of tips and stats from my very own sleep and dream practices - all to inspire you to dream a little brighter, sleep a lot more, and to use that third of your life you spend asleep in the most beautiful way possible. And in doing so, make us all better versions of our waking selves.
About Me
I’m Allison, a passionate advocate for sleep health and well-being while also actively exploring the wild world of lucid dreaming.
My ultimate ambition is to lead and inspire others to prioritize sleep, to develop dream skills, and to use lucid dreaming states as the ultimate source of innovation and creativity, inspiration, personal well-being, and to achieve a greater sense of connectedness.
I am actively working on independent projects, processes, organizational models, and tools that might push us further in this ever exciting territory of the mind that nearly all of us experience every single night. It’s an underserved space that affects everyone and I’m deeply dedicated to changing the narrative.
In addition, I lead workshops and give talks on the importance of sleep and the creative power of dreams, I moderate sleep and dream communities, and have studied under and collaborated with prominent leaders in the field including Andrew Holecek, Dr. Kristen LaMarca, and Stephen LaBerge.
I sit on the board of the Organization for Lucid Dream Studies, I’m an active member of the International Association for the Study of Dreams, and was recently featured on Netflix and Vox Media’s The Mind, Explained.
The Sleeping Third was also recognized as an honoree in the 2020 Webby Awards and won within several categories in the 2020 w3 Awards. I’m thrilled and honored - thank you to all for joining me here! ✨
If you’d like to work with me, have an event in mind, or have questions, please get in touch!
zzxo,
Allison
Media Appearances
The Mind, Explained with Vox Media on Netflix // Episode 2, Dreams
Speaking Engagements
California Academy of Sciences NightLife // “The Hidden Potential of Dreams”
Group of Humans // “Unlocking the Best of Sleep and Dreams”
Lucid Entrepreneur Lab // “Dream Worlds & Data”
Google Marketing Operations // “Wellness & Sleep”
Google Cloud // “Wellness & Sleep”
Google People Ops // “How to Dream”
Google India // “The Secrets of Sleep and Dream”
Interviews
The Goodnight Show on Apple Podcasts // Sleeping and Dreaming with Allison McCarthy
Get Lucid with Lana on YouTube // Episode 3, Allison McCarthy
Whiskey & Water Podcast on Apple Podcasts // Episode 29, In Your Dreams
Awards
2020 Webby Awards // Honoree in Personal Blog / Website
2020 w3 Awards // Gold Winner in Social Features - Best Social Presence
2020 w3 Awards // Gold Winner in General Websites - Personal Blog
2020 w3 Awards // Silver Winner in General Websites - Strange and Unusual
Get in Touch
To connect with me on interviews, speaking requests, media inquires, general questions, participation in research studies, collaborations and anything else that you can dream of, send me a little note below, and I’ll get right back to you.